How can you create a launch with impact?
As in-person events made a comeback in 2022, we were asked to create a worthy media moment to attract media titles and influencers – driving coverage whilst providing a unique experience. We created the event in Amsterdam, one of the key locations in the game, transforming one of the city’s most iconic event spaces into a series of activity zones. From keynote presentations with cinematic previews, to themed gaming spaces, interview areas and a hospitality lounge, we created a much sought after five hour press day for European media.
Created at H+K Strategies