Huawei_P10_cover.png

Huawei P10_From selfie to self expression

  How can we position Huawei as a cultural technology brand?   In partnering Huawei with The Saatchi Gallery, London we explored the concept of portraiture and asked the question, can a selfie be considered alongside more familiar historical works. W

How can we position Huawei as a cultural technology brand?

In partnering Huawei with The Saatchi Gallery, London we explored the concept of portraiture and asked the question, can a selfie be considered alongside more familiar historical works. We commissioned a series of high profile photographers and artists to define what they felt to be self-expression in portraiture and capture it on the Huawei device. In addition, we curated a series of installations allowing users to create their own interesting perspectives on a ‘selfie’ including a creating a piece of art for Huawei to explore the many facets of ones personality in a single image.

Huawei_web_5.jpeg
Huawei P10_web2.jpg
Huawei_p10_web 3.jpg
Huaweip10_web_4.jpg
 Created at H+K Strategies

Created at H+K Strategies