E.ON Recharge Retreat

E.ON Recharge Retreat
E.ON, one of the UK’s largest energy suppliers, wanted to promote it’s solar storage
solution in a way that would also make audiences reconsider the brand.

We came up with the concept of an urban retreat, a place where you could recharge your mind, body and soul, (whilst also recharging your phone).
Our ‘Recharge Retreat’ took the form of a pop-up event on on London’s South Bank over the course of a week, where passers by could experience classes
from well-known influencers in yoga, exercise and cookery.

Each retreat was given a different identity to represent either a mind, body or soul activity. The retreat spilled out onto the South Bank to create a ‘festivalesque’
appearance that drew in members of the public to take the opportunity to recharge.

Project scope: Creative strategy / creative direction / experiential design / event production / PR toolkits and media assets

E.ON Recharge RetreatE.ON, one of the UK’s largest energy suppliers, wanted to promote it’s solar storage solution in a way that would also make audiences reconsider the brand.

E.ON Recharge Retreat
E.ON, one of the UK’s largest energy suppliers, wanted to promote it’s solar storage
solution in a way that would also make audiences reconsider the brand.